Photo d'imalaya

A Sales Representation in the French markets requires expertise, professionalism, and industry know-how. The members of our sales team average minimum 15 years of luxury travel sales experience. They are well-connected business professionals dedicated to increasing awareness within their carefully maintained French client bases.

At Himalaya representation & consulting, we have successfully increased revenue for our clients in all major French Speaking markets. Utilizing both strategic and tactical methods we specialize in adeptly positioning your hotel and destination with the use of an array of services, executing a customized program designed specifically to expand your audience and increase sales. With your specific needs and goals in mind, we can create both integrated and comprehensive full service sales and marketing programs to maximize revenue potential within new or existing markets.

Our Pledge

  • To adapt to clients’ individual budget and needs
  • To always respect the quality of services offered
  • To adhere to specific selective criteria for establishments and destinations
  • To always be present and “hands on”
  • To be in harmony with the products represented
  • To offer personalized service
  • To remain focused, reactive, creative and proactive

Our Strenghts

Representing your hotel we’ll be done with great experience and passion whilst providing a full range of sales, marketing and PR services. To achieve these goals, we enjoy :

  • Direct contact with decision makers
  • Intimate knowledge of the needs and wishes of a high-end clientele
  • High-end client portfolio in the French markets: TO’s product managers, travel agencies’ owners and general managers, group travel leaders, event planning agencies, DMCs, international airline companies directors and more
  • Crisis Management capacity
  • Knowledge of international hotel standards
  • The ability to propose customized and tailor-made missions
  • Expertise in pre-opening and repositioning
  • Team management and coordination
  • An in-house team of experts in communication and e-marketing
  • In-house communication tools to promote properties represented (directory, fact sheet, web site, e-newsletters…)

Experience working with prestige houses and international entities of various origins allow us to understand and apply luxury hotel standards.

  • Sales and Marketing Audit: product analysis, evaluation of teams, procedures, tools and distribution networks
  • Pre-opening or repositioning strategy: Competition analysis, market studies, definition of targets and market segments, identity, various communication tools, distribution networks and GDS management, database optimization, affiliations, E-marketing, procedures
  • Database optimization: analysis, CRS parameters, database maintenance and commercial use
  • Development of communication tools: graphic charter, web site, directory, e-flyers, e-newsletter, press kit, fact sheet, online photo library, product lines, DVD, USB keys, PowerPoint presentation, automatic email signatures
  • E-marketing: Development of e-booking, web site optimization, data gathering, key words
  • Sales and Marketing Policy

Our Missions

Sales operations

  • Negotiation and sales development with tour operators
  • Training of travel agents, conciergerie services and reservation teams
  • Targeted actions with tourism boards
  • Participation in roadshows and tradeshows
  • Organization of tailor-made events
  • Identification and prospection of specialized and high end travel agents
  • Set up of sales objectives and results analysis

Marketing strategy

  • Creation of a la carte marketing plans
  • Close collaboration with airline companies
  • Implementation of crossmarketing partnerships
  • Benchmarking and competition analysis

Communication

  • Introduction and development of a brand image
  • Newsletters
  • Use of a BtoB platform service dedicated to the travel trade

Relations presse

Himalaya’s press partners are famous professionals of press relations, their knowledge of the best journalists in the travel industry sector, lifestyle, spa and gastronomy is indisputable and their fund of goodwill with them an obvious fact. Beyond very qualified database, communication with them is absolutely constant: it is what makes all the difference, according to us.